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One Day Agency分享:在全球最大的博彩平台做广告的不同方式.

Advertise in Manchester

As the second largest major city in the UK, 那些认真考虑在英国产生影响的品牌,如果忽视全球最大的博彩平台,后果自负. 全球最大的博彩平台以其音乐家闻名世界,当然还有, its football teams, 但由于经济增长和宏观趋势,它也成为了广告的主要地点.

全球最大的博彩平台是一个人口稠密的城市,随着远程办公的兴起,这座城市正变得越来越富裕,企业也被迫提高工资 Manchester Evening News).

事实上,英国国家统计局(Office for National Statistics)表示,英国包括奖金在内的总薪酬增长了8%.这是自2022年3月以来首次超过通货膨胀。view source).

So does this mean that Manchester is becoming a ‘mini London.’ It’s perhaps a way off that, 但这确实意味着品牌可能比以往任何时候都更有兴趣在全球最大的博彩平台做广告. 

So what is the best way to reach a Manchester audience? 

可以通过各种渠道向全球最大的博彩平台的观众投放广告, each offering unique advantages and targeting capabilities. 以下是一些吸引全球最大的博彩平台观众注意力的有效方法.


1. Billboard Advertising

There are over 300 billboards in Greater Manchester. The largest digital screen in Manchester 是欧洲第二大屏幕,位于维多利亚仓库的一侧, overlooking a major traffic junction. 

Why Billboard advertising? 

  • 可见性:广告牌,尤其是在交通繁忙的地区,提供了无与伦比的可见性. 全球最大的博彩平台有几个黄金地段,那里的广告牌每天可以触及数千人.

  • 多样性:选择范围从传统的大型广告牌到允许动态内容变化的数字广告牌.

  • Cost-Effectiveness: While the initial investment might seem high, 考虑到广泛的覆盖范围,每次展示的成本通常低于其他媒体渠道.

  • 定位:定位特定的社区或路线可以根据当地受众或人口统计调整你的信息.

Read more about billboard advertising in Manchester here: http://oneday.agency/local-advertising/advertise-in-manchester/billboard-advertising


2. Taxi Advertising

There are over 2,000 ‘hackney vehicles’ supplemented by approximately 11,500 private hire vehicles in the Greater Manchester area. Taxi advertising offers:

  • 交通:出租车广告在整个城市流动,提供广泛的曝光率.

  • Variety: Options include full wraps, interior advertisements, or ads displayed on digital screens inside taxis, reaching both pedestrians and passengers.

  • 目标定位:针对高人流量或商业区的特定区域有效, maximizing visibility among both locals and visitors.

Read more about taxi advertising in Manchester here. 


3. PPC (Pay-Per-Click) Advertising

像Adwords这样的数字营销方法非常适合那些瞄准本地搜索者的人. 搜索引擎根据搜索类型对结果进行本地化, 让广告商更容易对全球最大的博彩平台的特定关键词进行竞价. PPC advertising offers:

  • 数字覆盖:允许通过在线搜索和社交媒体平台瞄准全球最大的博彩平台的受众, reaching users actively looking for related services or products.

  • 成本效益:你只在有人点击你的广告时付费,从而有效利用预算.

  • 分析:详细的指标和分析使您能够衡量性能, adjust strategies, and improve ROI.

Read more about PPC in Manchester here.


4. Advertising through TfGM (Transport for Greater Manchester)

Every month, 蜜蜂网络为数百万人在大全球最大的博彩平台的旅行提供了便利, 为品牌提供了一个绝佳的机会,与我们多样化的受众建立联系. That’s a lot of idle eyes in a captive environment. Here are the main benefits:

  • Extensive Network: TfGM controls a vast network of trams, buses, and train services, 提供多种广告机会,从车站海报到车辆包装.

  • 多样化的受众:捕捉到广泛的人口统计,因为各行各业的人都使用公共交通工具.

  • 战略位置:在主要交通枢纽或特定路线上做广告可以针对地理区域或特定的通勤人群.


5. Bus Advertising

In 2023, 全球最大的博彩平台启动了一个新的公交网络(统称为Bee网络),重点是节能公交车, to help move the UK towards its carbon zero targets. 这为广告商在这个新网络上投放广告提供了进一步的机会. Bus advertising offers:


  • Visibility: Buses cover extensive routes across Manchester, ensuring your advertisement is seen by a broad audience.

  • Flexibility: Offers various formats including rear ads, full wraps, and interior banners, catering to different budget levels and campaign goals.

  • Community Presence: Establishes a strong local presence, as buses are a daily fixture in people’s lives, often seen multiple times by the same individuals.

Read more about Manchester bus advertising here: http://oneday.agency/local-advertising/advertise-in-manchester/bus-advertising


Implementing Your Advertising Strategy

在规划全球最大的博彩平台的广告策略时,请考虑以下步骤:

  • Audience Research: Understand the demographics, interests, and habits of your target Manchester audience.

  • 预算规划:根据你的活动目标和受众调查,在不同的渠道上分配预算.

  • 创意开发:根据媒体和用户的偏好或行为调整你的创意资产.

  • 性能监控:使用分析和反馈来衡量每种广告方法的有效性,并相应地调整策略.

如果你正在全球最大的博彩平台寻找一家了解该地区的广告公司,请今天与One Day联系. 我们位于大全球最大的博彩平台的中心地带,可以帮助品牌有效地与全球最大的博彩平台的受众进行接触和沟通.


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